Patrick Derdeyn

Head of Business Development

Patrick brings almost 20 years of experience in advising marketers on how to grow and develop their business through an omni-channel approach.  With a deep understanding of how to plan, buy and measure media and marketing tactics he can create customized solutions to fit the needs and goals of the business. He can help companies best take advantage of Aletheia’s capabilities through values-based audience research, AI precision language for messaging, Media Strategy and Implementation, and custom reporting dashboards for real-time analysis of successful campaigns.

Patrick’s background includes both traditional and digital media with extensive experience in programmatic advertising. His expertise with audience data, cross-channel execution, usage of technology partners, and advanced reporting provides clients with a resource to recommend and build custom solutions with the team at Aletheia Marketing & Media.

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